Because I can't know how nutrient rich the vegetables from the store are, and because we don't eat things like processed cereals which have been 'fortified' with added nutrients, I like to top the kids up with vitamins a few times a week. I think it is helpful to supplement during the winter especially, when fresh food is less fresh and we're not getting vitamin D from the sun.
Up until now I've used vitamin syrup, but I've thought it a shame the kids don't get to try the more fun option of vitamin sweets because I try to limit synthetic colourings and sweeteners (mainly due to the effect they have on Ollie). I also avoid gelatin. I'm a vegetarian but am pretty relaxed if the kids want to try some decent quality outdoor reared meat. However I draw the line at gelatin products where I can have no idea of the welfare standards of the pigs or cows boiled up to make it, which rules out standard vitamin sweets
For this reason I was really pleased when I spotted that Holland and Barrett was stocking a new range of kids vitamins. Jelly Bears are from a British company called Mill House and are made with Pectin, which comes from plant sources, instead of Gelatin from animal sources. I can see this being popular with my vegetarian friends, but also with my friends who avoid pork gelatin due to religious observances. Mill House Jelly Bears are made with 100% natural ingredients, so no funny stuff that's going to send Ollie off the rails, and are gluten free, which is handy for me when I sneak one or two.
The vitamin sweets are designed for children over 3 and contain essential nutrients to support healthy growth and development. They come in three varieties, Summer Berry flavour multivitamins, Orange flavour Zinc and Mulitivitamins, and Orange flavour Omega 3 plus Vitamins A, C, D, E and B vits. We've been trialing them for a couple of weeks and so far our favourites are the Orange flavour Omega 3 sweets because it's a great way of getting Omega 3 without using rancid smelling fish oil - Jelly Bears use flax seed oil instead of fish.
The Jelly Bears come in lovely reusable packaging - a cute bear pot which is going to be popular for storing treasures such as sea shells when it's empty. There are 50 bears in a pot though, so with a recommended provision of one to two bears a day the kids aren't going to be playing with that empty pot for some time yet. As with any vitamin sweets, we'll keep these in an inaccessible place to prevent the little ones helping themselves.
No vitamins supplements should ever replace a healthy and varied diet, and getting kids to grow their own is my favourite way to encourage them to eat their veg. For my parent friends and readers who manage to eat super healthily all the time and live off their allotments and gardens you may not feel the need to supplement at all. But for us, with out mainly supermarket vegetable diet, we really appreciate having this new fun option to top the kids up.
Note: we received a pack of each of the varieties of Jelly Bears to trial, plus face packs from a sister company, but the photos and opinions are all my own (and that of Ollie). The only tricky bit has been sneaking one to Ollie without 2 year old Toby seeing and demanding 'ME SWEETY!!!' (and getting a chance to sit in the bath by myself to use the face packs for some much needed me time).